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Fitness Trends of 2024

Shannon Turek • January 29, 2024

As we step into 2024, the world of fitness is gearing up for some exciting changes. Over the past years, we've seen a shift towards virtual workouts and the integration of technology into our fitness routines.

Let's explore what else is on the horizon for wellness in 2024.


1. Biohacking, which is the process of improving one's body or mental facilities using diet, exercise, mindfulness practice, technology or drugs, has been a hot trend for the last decade and will continue to be!

Searches for "biohacking" have increased by 515% in the last 10 years!  The advancement of technology has increased to support biohacking practices & the healthcare system has adopted natural practices as a means to enhance physical fitness. 


Examples of biohacking include:

forest bathing/earthing

sauna therapy/cold exposure - check out our infrared sauna & sauna/cold therapy events!

smart drugs & nootropics

nutritional supplements

specific diets (i.e. ketogenic)

red light therapy

biohacking apps


2. Wearable technology has absolutely exploded in the last several years.  People use wearables to measure their physical activity, sleep patterns, heart rate variability, and overall wellness. The search for the newest wearable device, the Oura Ring, has grown by 1,550% over the last 5 years. 


3. Home gyms/mobile fitness apps - March 2020 start the increasing trend of home gyms & use of mobile fitness apps. Most gyms and fitness studios are open, but the home gym trend is here to stay. There are a few fitness app categories:

- activity trackers such as Strava & Charity Miles offer the added accountability that your iOS & Android phones don't provide

- guided workout app such as Peloton (requires special equipment) & Nike Training Club

- diet apps such as MyFitnessPal & Noom



4. Focus on flexibility & functional strength training: while folks still want to lose weight & gain strength, people are wanting the flexibility & strength to do regular activities of daily living.


5. New diets - we have seen a plethora of diet trends come and go, but a few will continue to stick around:

Vegan/Plant-based

Intermittent Fasting


6. Recovery Equipment - while "rest days" are a trend that will never go away, there are some new toys out there that can aid in recovery:

Massage guns

Vibrating rollers - foam rollers that... vibrate!


That concludes the top fitness trends of 2024! 

I'm curious.... did any of these surprise you? Do you use any of these trends?!

Hit "reply" to share with me! 



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